Traditional businesses are learning to leverage e-commerce
Affiliate Marketing In Brick And Mortar Businesses – When you think of e-commerce, you probably think of Amazon and other online retailers. The fact is, however, that many brick-and-mortar businesses are learning to profit from the e-commerce revolution. This can be a way to expand your business without the need for more physical space. Here are a few examples of how traditional businesses can expand online.
If you have a restaurant, you might bottle your signature salsa, curry sauce or salad dressing. You could write an e-book of recipes or the history of a certain type of food. Salons can sell beauty and haircare products. A gym might sell supplements and workout gear.
If you don’t create your own product, you could sell your favorite products as an affiliate. Affiliate marketing is an option for many businesses. No matter what type of business you have, you can either sell your own products or find products on Amazon (or another platform) to sell to your customers.
Businesses will use mobile marketing in several creative ways
Mobile is one trend that will surely grow in 2020 and well into the future. Small businesses can take advantage of the popularity of mobile in a number of ways. For example:
- Use geo-targeting to provide targeted ads to customers who are close to your business.
- Create an app for your business. You can then send out promotions and the latest news to everyone who has the app.
- Leverage SMS or text message marketing to stay in touch with customers. With permission, you can send texts with your latest offers.
- Accept mobile payments. Many customers appreciate the convenience of being able to pay via mobile using platforms such as Google Wallet, Apple Pay, Visa Checkout and others.